According to CEO of Nan & Co. Properties, Nancy Almodovar, real estate agents will be expected do these 5 things in 2018 in order to keep up with the competion:
- Build and maintain an online brand/portfolio
- Spend most of your time and resources on online marketing and advertising
- Understand and implement smart home automation. It will become expected by buyers.
- Become specialized in something. Being able to “sell anything” will no longer matter.
- Get ready for a new generation of buyers.
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